Thursday 13 February 2014

MBA PROJECT REPORT ON CUSTOMER SATISFACTION AND SERVICE ANALYSIS OF TVS MOTORS


MBA PROJECT REPORT FREE ON CUSTOMER SATISFACTION AND SERVICE ANALYSIS  OF TVS MOTORS 


EXECUTIVE SUMMARY

Topic of the study: “A study report on customer satisfaction and service analysis of  TVS  in _____________city”

Need for study:

To understand the satisfaction level of the customer regarding the service provided by ______________TVS, to understand what are the customer requirement and improvement required by them in service .

Objective of the study:

Ø  To know the customer satisfaction level towards services of  TVS.
Ø  .To know the problems presently faced by the customers at TVS.
Ø  To study the post sales service performance.
Ø  To know the new area of improvement.

Research Design:

Ø  Primary Source: Questionnaire & Personal interaction.
Ø  Secondary Source: Company data through Internet.
Ø  Sample Size: 100 customers
Ø  Location: _________________



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